US insurer AIG unveiled as new sponsor of Dublin GAA

AIG, the American insurance company that narrowly avoided collapse during the financial crisis, is the new sponsor of Dublin GAA.

The financial giant today signed a deal to sponsor the Dubs that is estimated to be worth €1 million a year over five years.

It brought forward the signing of the deal today following queries this morning from the Irish Times.

AIG, which needed an $85 billion US government credit line to avoid collapse in September 2008, the same month Lehmans Brothers collapsed, previously sponsored Manchester United.

The company offers a wide variety of insurance products in 160 countries.