Marketing and the science of ‘knowing what economists are wrong about’
Rory Sutherland, the British advertising veteran, rails against a business culture that preaches rational, data driven decision-making over all else
Rory Sutherland, the British advertising veteran, rails against a business culture that preaches rational, data driven decision-making over all else
Janan Ganesh: Powerlessness of governments against human foibles is common theme
Daniel Kahneman and Amos Tversky paved the way for behavioural finance
For ‘The Undoing Project’ Michael Lewis, author of ‘The Big Short’ and ‘Moneyball’, has focused on the Nobel-winning work of Daniel Kahneman and Amos Tversky
Despite extensive coverage, attacks are killing far fewer westerners than in 1970s and 1980s
Crosswords & puzzles to keep you challenged and entertained
Full general election coverage including analysis and results for all 43 constituencies
How does a post-Brexit world shape the identity and relationship of these islands
Weddings, Births, Deaths and other family notices