In the first week of its heavily advertised summer promotion, more than 2,000 free Coca-Cola watches were snapped up. The chunky plastic watches are notable for their discreet branding. Coca-Cola, sensitive to today's anti-logo phase in teen fashion, has opted to follow suit, making the origins of the street-style watches obvious only at close inspection.
Coca-Cola watches snapped up
In the first week of its heavily advertised summer promotion, more than 2,000 free Coca-Cola watches were snapped up
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