Researchers spend endless amounts of time and even more money trying to figure out if a particular advertising campaign prompts a young person to either buy or use a product or service.
The first step in promoting action is actually remembering an ad. Has advertising got through to you? Test yourself with these 10 questions.
1 What jeans company sponsors the chart show on Network 2?
2 Jennifer Aniston from Friends and footballer David Ginola are in an advertisement for which brand of shampoo?
3 Mary McEvoy the actress who played Biddy in Glenroe, advertises which washing powder?
4 Complete the slogan: Have a break. Have a ......
5 Which cyber character is used to advertise Lucozade?
6 Eircom uses a one-time chart-topping song in is advertising. What is it and who originally sang it?
7 The name of which chocolate bar completes this slogan: Thank ...... it's Friday.
8 Complete the slogan for this milk ad: A child's got more ..... than a grownup's got.
9 Who sponsors the GAA All-Stars awards?
10 Who is the shirt-sponsor for the Irish rugby team?
Answers - 1: Wrangler. 2: L'Oreal. 3: Surf. 4: Kit Kat. 5: Lara Croft. 6: Your Love is My Love by Whitney Houston. 7: Crunchie. 8: bones. 9: Eircell. 10: Irish Permanent
