Two wedding planners who have organised more than 1,200 weddings between them have set up West Coast Weddings Ireland to promote destinations in the west from Cork to Donegal. Michelle McDermott and Evelyn Woodard see their venture as "sitting comfortably" with the Wild Atlantic Way promotion.
The platform will link Irish wedding specialists and vendors with brides from all over the globe showcasing alluring imagery and films created by Irish photographs and videographers.
