Hip-hop heavy-hitter Pharrell Williams joins forces with Dutch denim label G-Star Raw for a new collection that uses patented fabric made partly from ocean-salvaged plastic to produce durable and fashion-forward clothes in an effort to reduce the plastic waste in our oceans. This collaborative collection Raw for the Oceans is available from 6th September and aims to tackle the growing problem of plastic collecting and degrading in our oceans that kills marine life and threatens global ecosystems by recycling waste plastic into useful and hopefully desirable product while raising awareness about our planet's plight.
Shop the collection here
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