BMW GROUP Ireland has appointed John Ives as its new managing director for Ireland.
Previously the sales operations manager for the UK, he has worked for BMW UK since 1995.
Prior to joining BMW he spent over six years with Peugeot UK.
In a a statement announcing the appointment he was quoted as saying: “There is no doubt that 2009 is a transitional year that presents major challenges for the motor industry in Ireland, however I am confident that the BMW Group will emerge from this crisis in a strong position.
“We are working on business measures to improve competitiveness and profitability for our Irish dealers. I am very much looking forward to leading the team at BMW Group Ireland in order to meet the market challenges.” He replaces Sean Green, who returns to Britain take up a new role in BMW UK.