BEING:The more ways we have to connect, the more many of us seem desperate to unplug, and the next generation will probably look to limit their engagement with technology rather than maximise it, writes PICO IYER. Many individuals and companies are already seeing the benefits in switching off
LAST YEAR, I flew to Singapore to join the writer Malcolm Gladwell, the fashion designer Marc Ecko and the graphic designer Stefan Sagmeister in addressing a group of advertising people on “Marketing to the Child of Tomorrow”. Soon after I arrived, the chief executive of the agency that had invited us took me aside. What he was most interested in, he began – I braced myself for mention of some next-generation stealth campaign – was stillness.
A few months later, I read an interview with the perennially cutting-edge designer Philippe Starck. What allowed him to remain so consistently ahead of the curve? “I never read any magazines or watch TV,” he said, perhaps a little hyperbolically. “Nor do I go to cocktail parties, dinners or anything like that.” He lived outside conventional ideas, he implied, because “I live alone mostly, in the middle of nowhere”.
Around the same time, I noticed that those who part with $2,285 (€1,770) a night to stay in a clifftop room at the Post Ranch Inn in Big Sur, California, pay partly for the privilege of not having a TV in their room. The future of travel, I’m reliably told, lies in “black-hole resorts”, which charge high prices precisely because you can’t go online in their rooms.
Has it really come to this?
In barely one generation we have moved from exulting in the time-saving devices that have so expanded our lives to trying to get away from them – often in order to make more time. The more ways we have to connect, the more many of us seem desperate to unplug. Like teenagers, we appear to have gone from knowing nothing about the world to knowing too much all but overnight.
Internet rescue camps in South Korea and China try to save kids addicted to the screen.
Writer friends of mine pay good money to get the Freedom software that enables them to disable (for up to eight hours) the very internet connections that seemed so emancipating not long ago. Even Intel, of all companies, experimented in 2007 with conferring four uninterrupted hours of quiet time every Tuesday morning on 300 engineers and managers. (The average office worker today, researchers have found, enjoys no more than three minutes at their desk without interruption.) During this period the workers were not allowed to use the phone or send e-mail, but simply had the chance to clear their heads and to hear themselves think. A majority of Intel’s trial group recommended that the policy be extended to others.
The average American spends at least eight and a half hours a day in front of a screen, Nicholas Carr notes in his eye-opening book The Shallows, in part because the number of hours American adults spent online doubled between 2005 and 2009. The number of hours spent in front of a TV screen, often simultaneously, is also steadily increasing.
The average American teenager sends or receives 75 text messages a day, though one girl in Sacramento managed to handle an average of 10,000 every 24 hours for a month. Since luxury, as any economist will tell you, is a function of scarcity, the children of tomorrow, I heard myself tell the marketers in Singapore, will crave nothing more than freedom, if only for a short while, from all the blinking machines, streaming videos and scrolling headlines that leave them feeling empty and too full all at once.
The urgency of slowing down – to find the time and space to think – is nothing new, of course, and wiser souls have always reminded us that the more attention we pay to the moment, the less time and energy we have to place it in some larger context. “Distraction is the only thing that consoles us for our miseries,” the French philosopher Blaise Pascal wrote in the 17th century, “and yet it is itself the greatest of our miseries”. He also famously remarked that all of man’s problems come from his inability to sit quietly in a room alone.
When telegraphs and trains brought in the idea that convenience was more important than content – and speedier means could make up for unimproved ends – Henry David Thoreau reminded us that “the man whose horse trots a mile in a minute does not carry the most important messages”. Even half a century ago, Marshall McLuhan, who came closer than most to seeing what was coming, warned, “When things come at you very fast, naturally you lose touch with yourself.” Thomas Merton struck a chord with millions, by not just noting, “Man was made for the highest activity, which is, in fact, his rest,” but acting on it, and stepping out of the rat race and into a Cistercian cloister.
Yet few of those voices can be heard these days, precisely because “breaking news” is coming through, perpetually, on CNN and Debbie is just posting images of her summer vacation and the phone is ringing. We barely have enough time to see how little time we have (most web pages, researchers find, are visited for 10 seconds or less). And the more that floods in on us (the Kardashians, Obamacare, Dancing with the Stars), the less of ourselves we have to give to every snippet. All we notice is that the distinctions that used to guide and steady us – between Sunday and Monday, public and private, here and there – are gone.
We have more and more ways to communicate, as Thoreau noted, but less and less to say. Partly because we’re so busy communicating. And – as he might also have said – we’re rushing to meet so many deadlines that we hardly register that what we need most are lifelines.
So what to do? The central paradox of the machines that have made our lives so much brighter, quicker, longer and healthier is that they cannot teach us how to make best use of them; the information revolution came without an instruction manual. All the data in the world cannot teach us how to sift through data; images don’t show us how to process images. The only way to do justice to our onscreen lives is by summoning exactly the emotional and moral clarity that can’t be found on any screen.
Maybe that’s why more and more people I know, even if they have no religious commitment, seem to be turning to yoga, or meditation, or t’ai chi; these aren’t New Age fads so much as ways to connect with what could be called the wisdom of old age. Two journalist friends of mine observe an “internet sabbath” every week, turning off their online connections from Friday night to Monday morning, so as to try to revive those ancient customs known as family meals and conversation. Finding myself at breakfast with a group of lawyers in Oxford four months ago, I noticed that all their talk was of sailing, riding or bridge: anything that would allow them to get out of radio contact for a few hours.
Other friends try to go on long walks every Sunday, or to “forget” their mobile phones. A series of tests in recent years has shown, Nicholas Carr points out, that after spending time in quiet rural settings, subjects “exhibit greater attentiveness, stronger memory and generally improved cognition. Their brains become both calmer and sharper.” More than that, empathy, as well as deep thought, depend (as neuroscientists such as Antonio Damasio have found) on neural processes that are “inherently slow”. The very ones our high-speed lives have little time for.
In my own case, I turn to eccentric and often extreme measures to try to keep my sanity and ensure that I have time to do nothing at all (which is the only time when I can see what I should be doing the rest of the time). I have yet to use a mobile phone and I have never tweeted, nor entered Facebook. I try not to go online till my day’s writing is finished, and I moved from Manhattan to rural Japan in part so I could more easily survive for long stretches entirely on foot, and every trip to the movies would be an event.
None of this is a matter of principle or asceticism; it’s just pure selfishness. Nothing makes me feel better – calmer, clearer and happier – than being in one place, absorbed in a book, a conversation, a piece of music. It’s actually something deeper than mere happiness: it’s joy, which the monk David Steindl-Rast describes as “that kind of happiness that doesn’t depend on what happens”.
It’s vital, of course, to stay in touch with the world, and to know what’s going on; I took pains this past year to make separate trips to Jerusalem and Hyderabad and Oman and St Petersburg, to rural Arkansas and Thailand and Dubai and the stricken nuclear plant in Fukushima. But it’s only by having some distance from the world that you can see it whole and understand what you should be doing with it.
For more than 20 years, therefore, I’ve been going several times a year – often for no longer than three days – to a Benedictine hermitage, 40 minutes down the road, as it happens, from the Post Ranch Inn. I don’t attend services when I’m there, and I have never meditated, there or anywhere; I just take walks and read and lose myself in the stillness, recalling that it’s only by stepping briefly away from my wife and bosses and friends that I’ll have anything useful to bring to them. The last time I was in the hermitage, three months ago, I happened to pass, on the monastery road, a youngish-looking man with a three-year-old around his shoulders.
“You’re Pico, aren’t you?” the man said, and introduced himself as Larry; we had met, I gathered, 19 years before, when he had been living in the cloister as an assistant to one of the monks.
“What are you doing now?” I asked.
“I work for MTV. Down in LA.”
We smiled. No words were necessary.
“I try to bring my kids here as often as I can,” he went on, as he looked out at the great blue expanse of the Pacific on one side of us, the high, brown hills of the Central Coast on the other. “My oldest son” – he pointed at a seven-year-old running along the deserted, radiant mountain road in front of his mother – “this is his third time”.
The child of tomorrow, I realised, may actually be ahead of us, in terms of sensing not what's new, but what's essential. (– New York Times)
Pico Iyer's forthcoming book, The Man Within My Head,will be published by Bloomsbury in May