Edinburgh - A play about moors murderer Myra Hindley was dropped by one of the Edinburgh Fringe Festival's leading venues after sponsors threatened to withdraw their backing. Calder's Cream Ale, which is sponsoring the Gilded Balloon, one of the "big three" Fringe venues, promises audiences visiting the Fringe "a fantastic opportunity to see some of the most original and outrageous performances in their natural environment". But Myra and Me, by Diane Dubois, performed by the Hull-based Northern Theatre Company and School of Performing Arts, was deemed too outrageous by the sponsor, which is owned by brewing giant Carlsberg Tetley.